Sr. Marketing Manager Communications

Sr. Manager Marketing Communications

Westlake Village, CA | On-Site Only – No remote option

Caldera Medical’s Mission - To Improve the Quality of Life for Women!

Caldera Medical is a growth stage medical device company dedicated to improving the quality of life for women. In 2018, Caldera was ranked one of Inc 5000’s fastest growing private companies in the United States and was ranked #38 fastest growing private company and #3 fastest growing Healthcare Company in Los Angeles by the LA Business Journal. We develop, build and market best in class surgical products for the treatment of Stress Urinary Incontinence, Pelvic Organ Prolapse, and Polyps.

Key Responsibilities

• Lead creation of Caldera brand story, Caldera branded patient marketing, and disease state awareness. Execute trade shows, digital marketing aligned with needs of product and clinical marketing

• BRAND:
  • Lock in the Caldera Brand Position & Story, Create Content That Consistently Tells the Story, and Train the organization on the story and integrate onto all external platforms.
• PROMOTE CLINICAL MARKETING:
  • Provide communication for education programs & support integration of brand & animation into procedural videos that can be supported and promote on digital platforms.
• COMMUNICATE CONTRACTS:
  • Provide Communication Support for contracts awarded (Messaging/Announcement Letters, Launch Email Template, Printed Collateral, etc)
• ENABLE PRODUCT PROMOTION:
  • Lay out product promotional materials in partnership with product managers.
• EDUCATE PATIENTS:
  • Develop patient educational materials on key therapy decisions.
  • Provide patient facing digital content for physician websites.
• DRIVE DISEASE AWARENESS:
  • Develop content that can be tailored locally to educate on SUI/POP and expedite the path to treatment.
• TRADE SHOWS:
  • Project Manage & Execute Booth Presence, Collateral (videos, product demos, brochures) Give Aways, Pre & Post Show Communication, Lead Generation & Post Show Tracking.
• DIGITAL MARKETING:
  • Manage and execute social media calendar, execute e-mail campaigns as appropriate to advise on availability of new tools, new contracts, milestones, etc

Required Knowledge, Skills, and Abilities

• Bachelor’s degree in Communications, Marketing, Life Sciences, or similar field of study.
• 5+ years of experience in marketing communications
• At least 3 years of experience directly managing marketing communications including developing and executing campaigns.
• Comprehensive knowledge of digital and social media platforms, including SEO and Google Analytics and Marketing Automation
• Proficient with MS Office applications Word, Excel, and PowerPoint
• Proficient with Adobe Creative applications InDesign and Photoshop

Desired Knowledge, Skills, and Abilities

• Seasoned Brand Manager Capable of Being a Hands-on Utility Player.
• Experience with omni channel brand campaign creation, digital marketing, and trade show management.
• Ability to influence without authority.
• Ability to clearly communicate complex information in an easy-to-understand manner.
• Strong stakeholder management and confidence working with technical, sales, and marketing backgrounds.
• Strong time-management, organization, and prioritization skills.
• A talent for creativity and critical thinking.
• Strategic thinker.
• Utility Player – Able to wear lots of hats.
• Highly competitive & Action Oriented.
• Master’s Degree a plus.
• Medical Device experience a plus.

About Caldera Medical:

Caldera Medical is a growth stage medical device company focused on designing, manufacturing, and marketing products into the Gynecology, Urology and Urogynecology surgical markets. We are searching for highly motivated, dynamic and results oriented individuals to join us in improving the quality of the patients we serve.

The Culture:

• A Culture of family and team…not a corporate goliath where you’re just another number
• All employees get a seat at the table and have influence with management.
• Humanitarian - Giving back to those who can’t afford treatment.

Compensation and Benefits:

• Competitive Compensation: $100,000 - $125,000
• Medical / Dental Benefits – 75% paid for employee and family members.
• Vision Insurance
• 401(k) with 4% matching contributions
• Basic Life and AD&D
• Unlimited Vacation
• Paid Holidays
• 6 Weeks Paid Maternity Leave
• Being surrounded by talented and engaged employees.

Caldera Medical is an equal opportunity employer and considers all candidates for employment regardless of race, color, religion, sex, national origin, citizenship, age, disability, marital status, military or veteran's status (including protected veterans, as may be required by federal law), sexual orientation, gender identity or any other category protected by law